Phoenix Jackson is an award-winning social entrepreneur, tech investor,

author, and speaker. She’s also the founder and Chief Communications Officer of Phoenix Effect, a 16-year-old global Public Relations and Marketing firm. 

Passionate about empowering her clients to be influential through entrepreneurship, Phoenix has worked with many small business owners, nonprofits, professional athletes, entertainers, authors, speakers, and politicians in helping them manifest their business goals.

Our social media environment has made it more common to see companies face disparaging conversations on social media. In our interview, we discussed how companies could effectively handle negative press from social media and strategies to avoid facing these issues in the first place.

Key takeaways from our conversation today include:

• Why social media has exacerbated an existing cultural trend of spreading negative stories before confirming accuracy.
• Tips for assessing risk when navigating politically charged company decisions.
• Best practices for responding to negative reviews and angry customers. 

Connect with Phoenix Jackson

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Gina Schreck is the founder of SocialKNX, a digital marketing & social media management agency and the owner of two coworking spaces, The Village Workspace and BarnWorx in Centennial Colorado. She’s been ranked by LinkedIn as one of the top B2B marketers to follow in 2019 and 2020.

On today’s episode of Corporate CPR, Gina shared the most impactful strategies for strengthening your company’s social media presence and avoiding digital media faux pas. During our discussion, we touched on topics such as:

• Choosing the best voice and style for your social media content
• Which companies should be active on social media and why
• Factors to consider when deciding the optimum content marketing budget
• The best time to start using social media for business branding

This episode is fast-paced and full of impactful nuggets of information for companies ready to refine or expand their social media strategy.

Connect with Gina

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Dan Prince is a life-long technologist and expert in the modern software development lifecycle.

He’s the founder and CEO of Illumisoft, a custom software development company that provides healthcare solutions with a human-centered approach. He’s also a team-player that opts for simplicity over perfection, and people over processes. 

In our interview today, Dan and I discussed the importance of building strong relationships with clients in order to truly understand their needs. And with customer satisfaction as a key indicator of how effective your business processes are, Dan and his team always conduct an analysis at the end of projects in order to learn and grow from their experiences. 

Connect with Dan. 

Website

LinkedIn

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Dr. Eric Daimler is an authority in Artificial Intelligence and Robotics. 

With over 20 years of experience in the field, he has co-founded six technology companies and is currently the founder and CEO of Connexus AI; A company spun out of MIT that addresses the most significant unsolved problem in computer science.  

As a frequent speaker, lecturer, and commentator, Daimler empowers communities and citizens to leverage AI and robotics for a more sustainable, secure, and prosperous future. 

Having experienced AI in the broadest possible perspective from academia to business and policy, Dr. Eric has a unique outlook from which to consider the potential problems concerning the future of AI and help frame the debate about possible solutions.

In our interview today, Dr. Eric and I discussed why it’s vital that we all embrace the use of technology in our lives and businesses. We discuss the pros and cons of different database solutions alongside how organizations can fix common problems related to data. 

Other topics Dr. Eric and I cover include:

• Why data is the foundation of the future
• The future of fintech in relation to data. 
• Policy and protection: how we can keep our data secure. 
• Learning to be precise when dealing with databases. 
• Categorically organizing our data. 
• Stacking automation in business processes. 

Relevant Links

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